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As we watch the fight for the first 12 team playoffs in college football come down to the wire, our Chief Revenue Officer Shea Dittrich sees it as a reminder of the rewards awaiting CAM companies if they prepare to win. He’s shared his top trends and advice for the rest of 2024 and going into 2025, as our industry evolves and grows more competitive. Read his LinkedIn article below or click here to connect and join the conversation.
Nick Saban, who is widely considered the greatest college football coach of all time, once said, “Becoming a champion is not an easy process. It is done by focusing on what it takes to get there -- and not on getting there.” This captures the crucial task facing association management companies today, in a rapidly changing and increasingly competitive space.
Not only will management companies need to define what that success looks like for them. They’ll need a sound strategy to go for victory. As we barrel through the end of the year, the college football playoff race is an apt reminder of the rewards that lie ahead with the right preparation. Here’s what CAM companies should consider approaching 2025, starting with what’s on everyone’s mind.
Acquisitions are rising, impacting everyone.
Anyone in our industry can see that a record number of acquisitions are happening. As emerging tech provides more scalable, cost-effective processes and platforms, investors are increasingly attracted to CAM companies. Whether you plan on growing and scaling your company or selling, you’ll need a solid foundation built on reliable data and efficient processes.
If you’re ultimately headed for the exits (and, perhaps, somewhere warm and tropical), EBITDA will be your constant refrain. Have you measured your cost per door, or better yet, benchmarked your costs against industry standards? According to third-party research, the average CINC Systems customer operates at a $1.33 efficiency per door.
When you’re staying in the game, growth and expansion also demand minimizing operating costs. CAM companies looking to scale should also consider adopting new revenue streams and aim for these to exceed 50% of base management fees.
Driving operational efficiency is critical.
Between rising operational costs, manager burnout, and boards demanding lower fees, increasing operational efficiency is a tall order. The good news is that it is very achievable, thanks to recent tech innovations.
The one I’m most excited about is Generative AI for the CAM space. The AI hype is real, and it’s not hyperbole to say GenAI will completely transform our industry and the way management companies serve boards and homeowners. That’s because we’re already seeing it.
After building and launching Cephai, the industry’s first generative AI solution, we’ve already seen some customers reduce homeowner contact volume by as much as 75%. Imagine the short and long-term impacts of automating mundane tasks—from increased client engagement and retention to the broad organizational impacts from sustained cost savings and the ability to explore new revenue streams.
And Cephai for homeowners is just the beginning. Next month, we’re incorporating generative AI into the CINC Manager app, driving even more efficiencies and opportunities.
Increased oversight has introduced more challenges.
Increasing investment in CAM companies will bring more attention—and scrutiny—to the industry. Companies must navigate shifting legislation, including the Corporate Transparency Act, which requires almost all associations to file a beneficial owner report to FinCEN by January 1st. CINC has introduced new software features to help boards streamline filing, stay compliant, and keep sensitive data safe.
Still, any new or evolving HOA/COA legislation is unwelcome news in a climate where CAM companies face no shortage of other hurdles, like rising costs and cyber-attack threats; meanwhile, boards are demanding lower management fees.
Successfully navigating these obstacles requires a proactive approach and a commitment to staying informed and secure. And you don’t have to go it alone.
It’s time to think of CAM as a team sport.
Community And Property Management, Industry Trends, Running a Management Company
Tell us you work in association management without telling us you work in association management. We’ll start. When you’re a CAM company or manager, summer isn’t exactly the season of relaxation it’s cracked up to be. That’s because it’s pool season and peak violation season. As homeowners take off for summer vacation, host outdoor parties, and keep their new boats in the driveway, managers must ensure they still maintain their lawns, comply with noise ordinances, and follow parking rules, among many other things.
More citations means more questions and frustration from both homeowners and managers. However, with the right tools, CAM companies can increase transparency around the associations’ rules, streamline the violation process, and ease tensions. Here’s how.
Make bylaws accessible and easy to understand.
How often have you heard things like, “I didn’t realize my landscaping was breaking the rules”? It sounds like a common excuse to get out of a fine, but there’s truth in it for many homeowners. Most don’t take the time to read through covenants and bylaws, and the legalese can be complicated to understand. Often, the first time they learn about a rule is after they receive a violation notice.
Cephai, the first true generative AI platform built for the community association management industry, can process and interpret community rules for homeowners and provide immediate answers to their questions within the CINC Homeowner app, like:
“How often do I need to mow my lawn?”
“What time does the noise ordinance go into effect?”
“Can I park my boat in the driveway?”
“How high can my privacy shrubs be?”
Streamline the citation process.
Clear, consistent processes help ensure that violations are fairly and evenly applied, well documented, and issued lawfully. With the CINC Homeowner and Manager apps, the process is seamless.
Step 1: During their rounds, the community manager notes the address of each violation. They can issue notices or friendly reminders and upload photos.
Step 2: The homeowner receives a notification in the Homeowner app under “My Violations.”
Step 3: The homeowner can alert the manager when they’ve resolved the issue by adding notes and photos. If the problem is not resolved, the fee shows up in the homeowner’s balance within the app, which they can quickly pay on any device.
Outsource the leg work more efficiently.
CAM companies that use third-party vendors to identify violations and issue notices can provide access to the manager app, removing unnecessary steps and creating less room for error. Now, everything is documented in one place for all parties to access.
With fewer hours spent answering covenant questions, documenting violations, following up with homeowners, and managing third parties, managers have more time to focus on impactful tasks that strengthen their relationship with their community, like engaging and educating boards. Take a tour of all of CINC’s homeowner solutions here!
Community And Property Management, Community Association Living
Community managers and associations agree that managers’ time is best spent engaging and educating their boards. After all, HOAs and COAs today face complex challenges, and in our 2024 State of the Industry survey, board members cited a lack of education as their top perceived threat.
Managers said they’d prefer to use their time and talents engaging with their boards meaningfully, but most would also tell you that’s easier said than done. What’s holding them back? Endless queries from homeowners, typically with the same questions or requests.
Priestley Management Company (PMC), an established industry leader with 25,000 doors in its portfolio, was no exception. Coastal Division President Kyle Priestley shared that Priestley’s managers once received so many calls and emails from homeowners that they felt chained to their desks. About 80% of those were the same questions.
“Managers were afraid to leave their desks,” he said. “I was out one Friday and came back with over 400 emails.”
That changed when PMC adopted Cephai, the first generative AI platform built for the association management industry. Cephai cuts back on mundane management tasks like responding to calls and emails by providing immediate answers to homeowners. PMC soft-launched Cephai in January 2024, branding their white-labeled solution “Gilbot.”
“My grandfather’s name was Gilbert, so we named it Gilbot as a tribute to him,” said Priestley. “He wanted to provide good customer service. Now Gilbot is there, 24 hours a day.”
Immediately following its soft launch, Gilbot answered up to 45 questions per week for one Priestley association. Across all 100 associations, this amounts to 4,500 questions weekly or 234,000 questions annually. The business results were staggering:
- PMC estimates Cephai will save the company $50-60K annually
- Homeowner contact volume was reduced by about 50%
- Priestley managers save an estimated 30 hours per week
Check out our latest case study to learn more about how PMC harnessed Cephai’s generative AI technology, achieved widespread homeowner app adoption, and allowed its managers more time to flex their knowledge, passion, and expertise.
Community And Property Management, Running a Management Company
If you’ve been holding your breath that HOAs and COAs would be exempt from filing under the Corporate Transparency Act (CTA), “the time for hoping is over,” says the Community Associations Institute. Associations will have to file since FinCEN has confirmed that associations are considered “reporting companies” unless they are unincorporated associations under state law or designated as a 501(c)(4) social welfare organization.
Most community managers and management companies are not considered “beneficial owners” required to file under the CTA since beneficial owners are individuals (not corporations), and managers typically perform services at the board’s direction. That means individual board members will need to file as beneficial owners. Managers can provide value by helping board members understand the requirements and answering questions.
We created a slide deck that decodes the CTA and its requirements. This deck can be used in board meetings or distributed to board members. Here’s some additional guidance and resources.
When is the deadline to file?
Established associations should start preparing to file their initial Beneficial Ownership Information Report (BOIR) before the January 1, 2025 deadline. Those formed in 2024 have 90 days after the date of formation to file.
The CAI recommends that most associations begin preparing now and aim to file in Q3 or early Q4 because of the expected volume at the end of the year.
How do I file?
Reports are filed through the FinCEN Report Company’s online portal, boiefiling.fincen.gov, and filing is now open. If you or your board members want a demo, you can request one here. FinCEN REPORT representatives are also available to work with you and answer questions:
Email: hello@fincenreport.com
Phone: 1-845-393-4623
Filing is free of charge.
How often will my association have to file in the future?
Beneficial ownership information reporting is not technically an annual requirement. However, most associations must update their filings regularly since board members (“beneficial owners”) change. Every time new board members are voted in, associations will need to update their filings within 30 days. Other changes that would require updating your filing include:
- Changes to the legal name or DBA of the HOA/COA
- Death or replacement of a board member
- If applicable, change in management company or to the terms and conditions of the management agreement
- Change in the name, address, or unique identifying number (new driver’s license, passport, etc.) of a board member
- Changes to the exemption status of the HOA/COA
What information will board members need to provide?
Associations must submit a Beneficial Ownership Report, which requires the association’s legal name, all trade names or DBAs, address, jurisdiction of formation, and Tax Identification Number (TIN).
Each board member will also need to provide the following:
- Legal name
- Date of birth
- Residential address
- Information from a government-issued I.D. such as a driver’s license or passport (along with a photo of the I.D.)
Will board members’ personal information be secure?
According to FinCEN, “Beneficial ownership information reported to FinCEN will be stored in a secure, non-public database using rigorous information security methods and controls typically used in the Federal government to protect nonclassified yet sensitive information systems at the highest security level.”
While data submitted to FinCEN is secure, board members may be concerned about sharing their personal information over email or other unsecured channels. Fortunately, BOSS allows beneficial owners to enter their personal information into the portal and receive a code (FinCen Identifier) to provide to their HOA/COA.
Beware of scams! With the new filing requirement, scammers are widely expected to try to trick users into giving away sensitive information. Malicious websites may appear legitimate or even appear at the top of search engine results pages. Associations should not report beneficial ownership information to any organization except for FinCEN. When submitting the report to FinCEN, go to the online filing system on FinCEN.Gov.
Can CINC Systems’ platform help associations comply with the Corporate Transparency Act?
We have added fields to ensure that required information about board members or other “beneficial owners” is readily available. We’ve also enhanced permissions to restrict access and protect board members’ data.
We are evaluating ways to automate and streamline report filing. Soon, we will enable the capture of the required information from board members through WebAxis so the management company won’t need to enter it manually. Stay tuned!
Community And Property Management
It’s that time of year when school’s out, community pools are opening, and neighbors get to reconnect during the busy summer social season. Many look forward to the easygoing summer months all year, but things aren’t as laid-back for community managers and board members.
For them, early summer brings constant pool-related queries from homeowners, endless amenity bookings to coordinate, and more vendors to manage, such as lifeguard agencies or service crews. Managers are so inundated with calls and emails they can hardly leave their desks. Meanwhile, the “VP of Pool” can’t go for a neighborhood stroll, let alone the pool, without being ambushed with questions, suggestions, and complaints.
Now, help is here. It’s called Cephai, and it’s the first true generative AI platform built for the community association management industry. Cephai provides homeowner-facing support, offering instant answers to common questions concerning the pool and other amenities.
Let’s look at a few of the ways Cephai helps drive down contact volume by up to 80% so management teams can focus on building meaningful connections within their communities.
1 – Streamlining Pool Key Distribution
Assigning, distributing, and troubleshooting access pool keys or passes is a huge task for property managers each summer. Cephai can resolve the most common touch points residents have and point them in the right direction to start the process or replace a lost card, saving countless calls and emails.
Step 1: After learning about it in their welcome postcard, a new homeowner downloads the CINC Homeowner app.
Step 2: The homeowner asks Cephai, “How do I get a key to the pool?”
Step 3: Cephai uses association-specific data to provide an accurate answer in seconds. “To request a pool key card, please click this link to submit a pool key card request. Cards are typically issued and delivered within five business days.”
2 – Answering Common Pool Questions
No one wants to walk to the pool to see if the lifeguard’s currently on duty or whether the swim team is done practicing. They expect answers at their fingertips, quickly. Cephai answers common questions like these in seconds, so you don’t have to.
“What are the pool hours?”
“Is there a lifeguard on duty?”
“How old does my child have to be to go to the pool without me?”
“When does the pool close for the season?”
“Am I allowed to bring guests to the pool?”
“Is there a swim meet tonight?”
“Can I bring food to the pool?”
“Is there a snack bar?
3 – Managing Amenity Reservations
If your pool includes spaces like pavilions or clubhouses that homeowners can reserve for their events, you probably spend a lot of time emailing back and forth about available dates, guest rules, and reservation questions. Cephai can help by directing the homeowner to the reservations portal.
- Directing questions about available dates to the reservations portal within the CINC Homeowner app
- Informing homeowners that they can make a reservation easily through the online portal
- Answering questions about deposits and other rules
4 – Improving and Expanding Over Time
Because generative AI is built to learn and improve continuously, Cephai’s accuracy only improves over time. At CINC Systems, we’re actively expanding our platform’s AI capabilities; Cephai will soon be available in the CINC Manager app to help managers work more efficiently.
Cephai is secure, customizable, and free to all CINC Systems customers. Check it out in the CINC Homeowner app, or take a tour here.
Community And Property Management
Connecting neighbors by pivoting from mundane to meaningful.
The word “community” has two definitions: (1) a group of people living in the same place or having a particular characteristic in common, and (2) a feeling of fellowship with others as a result of sharing common attitudes, interests, and goals. When you think about neighborhoods and community associations today, which seems more accurate?
For the 57% of Americans who say they only know some or none of their neighbors, it’s the first definition—the only thing they share with their neighbors is geographic location. It’s a trend that appears to be worsening; 72% of 30- to 49-year-olds and 78% of 18- to 29-year-olds barely know their neighbors.
What’s behind this decline in neighborly interactions and connections? Perhaps a key factor is the rise of technology and social media. We’ve seen these online communities become increasingly toxic as members attack each other and spew hate behind the safety of anonymous user names. The same happens in the real world; when neighbors are strangers, they become avatars characterized by others’ unconscious biases. We can see this playing out as distrust and fear fester in once-harmonious communities.
Distrust has grown towards HOAs and association management companies, too. Faced with mounting challenges like skyrocketing insurance costs, deferred maintenance, and new legislation, boards need engagement and guidance more than ever. But as community managers struggle under mountains of emails and routine tasks, their relationship with boards and homeowners becomes impersonal and transactional.
Medical diagnoses start with a simple question: “Where does it hurt?” If the unraveling of trust, fellowship, and collaboration are symptoms that are worsening, it’s time for a new treatment. It’s time to redefine community.
What if, through innovation, our industry could help turn the tide by increasing transparency, participation, and collaboration? What if we promoted community engagement with tools that complement today’s mobile lifestyles? At CINC Systems, we not only believe it’s possible, but we are actively working toward that reality.
We designed the Homeowner App to provide a positive experience from day one, where a homeowner’s first interaction with their management company isn’t a bill or violation, but an invitation to connect through the app. We introduced Cephai, the industry’s first true AI solution, providing homeowners with fast, reliable answers to common questions and freeing managers to devote more time to meaningful engagement. The Your Community News feature will allow users to discover businesses and experiences in their city, encouraging them to get plugged in, while the new-and-improved app communications center makes staying in touch easier than ever.
As we continue to innovate and evolve, the idea of restoring and fostering community—real community—is our guiding light. We dare to imagine a future where revived neighborly spirit gives way to heightened local civic engagement, the backbone of healthy and well-functioning societies. Will you join us in redefining community?
Community And Property Management, Community Association Living, Industry Trends
Decoding the Corporate Transparency Act for HOAs and Association Management Companies
On March 4th, a federal court ruled the Corporate Transparency Act unconstitutional. That’s welcome news for the association management industry, which argues that volunteer-led civic organizations shouldn’t be held to the same requirements as other corporations and that the law unintentionally impacts community organizations. Still, as the situation remains fluid, we at CINC believe it’s important to be positioned for change without distracting from those driving change.
As the law is currently written, the Corporate Transparency Act filing deadline is January 1, 2025, and many HOA board members are understandably concerned about how the new requirements will impact their association. Perhaps your management company has heard from clients receiving noncompliance notices from opportunistic legal firms or board members apprehensive about disclosing personal information.
We encourage the association management community to speak up about the law’s uncertainty and lack of clarity (now’s a great time to contact your Senator). In the meantime, management companies should still understand their responsibilities under the Corporate Transparency Act if it indeed becomes written law. While we recommend consulting with your legal counsel, we aim to keep you informed.
Let’s start by looking at some commonly asked questions and where the Corporate Transparency Act stands today.
What is the Corporate Transparency Act?
The Corporate Transparency Act, passed by the U.S. Congress in 2021, aims to enhance national security and the financial system by detecting and reporting suspicious activities like money laundering or terrorist finance.
Enforced by the Financial Crimes Enforcement Network (FinCEN), the law applies to corporations with less than $5 million in sales or revenue and fewer than 20 employees, excluding certain entities like banks, investment firms, and tax-exempt organizations.
Why does the Corporate Transparency Act apply to HOAs?
While the Community Associations Institute believes the law isn’t meant to apply to community associations, as written, it could affect over 350,000 volunteer-driven homeownership organizations in the U.S., including homeowners associations, condo associations, and housing cooperatives.
These organizations, typically organized as state nonprofit corporations, are subject to Business Ownership Information (BOI) reporting requirements under the Act. Despite functioning similarly to nonprofit corporations, community associations often lack IRS nonprofit tax determination (501c), thus falling under the Act’s purview.
What will HOAs need to do to stay compliant with the Corporate Transparency Act?
The reporting requirements are relatively easy to fulfill. At a minimum, here’s what associations must report annually to FINCEN.
- Business name
- Legal name of board members, birthdate, home address, and identifying number from a driver’s license, state I.D., or passport
- Individuals with “substantial control” (along with the same information listed above)
It’s currently unclear whether community managers or management companies qualify as individuals with substantial control.
When does the Corporate Transparency Act take effect?
The current filing deadline for existing corporations (established before January 1, 2024) is January 1, 2025. However, ongoing advocacy and legislative efforts aim to delay reporting requirements for small businesses or exempt HOAs from the requirements altogether, so the situation is still fluid.
What are the concerns around the Corporate Transparency Act and the CAM industry?
The Act will require management companies to submit an initial filing with FinCEN for each association and update the filings each time there is a change in board members or board member information. Collecting information from boards, filing, and submitting it through FinCEN’s website will be time-consuming for CAM companies and managers already stretched thin.
Noncompliance could result in civil penalties of $500 per day, criminal penalties of up to $10,000, and up to 24 months in prison. It’s unclear which parties would be penalized, although it could be the association or their management company, depending on how their business agreement is structured.
There is also a concern that requiring board members to submit personal information would deter community members from stepping into board positions when many associations already struggle to recruit board members.
What happens if there are changes to the HOA board?
If a board member moves or is replaced, community associations would be required to update the filing within 30 days.
How is the CAM industry pushing back, and how can I get involved?
The CAI is taking the following measures:
- Requesting that community associations be exempt from the Act and the subsequent Beneficial Ownership Information (BOI) reporting requirements
- Requesting to delay implementation of the Beneficial Ownership Information (BOI) reporting requirements by having Senators co-sponsor S.3625 – Protect Small Business and Prevent Illicit Financial Activity Act (introduced by Senator Tim Scott (R-SC). S.3625 is the Senate companion of H.R. 5119 – Protect Small Business and Prevent Illicit Financial Activity Act, which was approved by the House on 12/12/23 by a vote of 420-1
- Urging confidentiality of the individual corporate filings of the Beneficial Ownership Information (BOI) reporting through the rulemaking process
Industry professionals are encouraged to join these advocacy efforts by urging their Senators to support exempting community associations, delay implementation, and limit access to corporate filings. Click here to send a pre-written message to lawmakers, which you can customize with your perspective around the unintended consequences of this law.
What steps is CINC taking to help customers navigate the new legislation and stay compliant?
We have added fields within our system to ensure that required information about board members or other “beneficial owners” is readily available. We’ve also enhanced permissions to restrict access to this information to keep board members’ data safe.
We are also evaluating what we can do to automate and streamline the filing of the reports. We will be adding the ability to capture the required information from the board members through WebAxis so that the management company does not have to enter it.
Finally, we’ll be working to keep you up to speed on the latest developments with tips and tools to help you prepare and educate boards. Stay tuned!
Community And Property Management
“If you build it, they will come.” This strategy may have worked for Kevin Costner’s character in Field of Dreams, but in the tech industry, we know there’s a lot more to launching a successful product. You must build it and encourage adoption, and the latter can prove challenging for association management companies rolling out new technologies like the CINC Homeowner app. While these tools enhance convenience for homeowners, getting people to change their habits and behaviors is never a small feat.
Yet, SpectrumAM, one of the most profitable businesses in the industry known for its standout service, has managed to achieve a remarkable 66% adoption after launching its white-labeled mobile app in 2020. That’s more than 130,000 homeowners in Spectrum’s portfolio who actively use the app! Spectrum shared some of the tactics behind their successful launch, which could also benefit other CAM companies as they seek to improve operations and customer satisfaction through self-service tools.
Let’s look at some of their tips and best practices for increasing the adoption of CINC’s mobile technology.
#1: Promote the app when onboarding a new association.
As you are introducing your management company to homeowners, take that opportunity to introduce your app and its benefits. For Spectrum, that means using snail mail to ensure all homeowners in the community are aware of how the new self-service features will improve convenience and efficiency.
“If we bring on a new association, we let them know in their welcome postcard that they can download the mobile app where they can do everything online,” says Terri Allen, Customer Experience Director at Spectrum.
Spectrum has also used flyers and other direct marketing materials to spread the word to homeowners.
#2: Leverage existing communication channels to get the word out.
Some of the most effective channels for increasing mobile app adoption are the ones you already use to communicate with homeowners. Plus, these are among the easiest to update!
One simple place to start is asking your association managers to include an app download link in their email signatures, as Spectrum did. You can also promote the new app on your website, social media channels, newsletters, and billing statements.
#3: Raise awareness using customer service touchpoints.
While some homeowners prefer to speak to a live person when they have questions or requests, others are likely calling because they aren’t aware of the self-service tools available. Spectrum opted to include messaging about the app in their customer service phone tree and throughout office and lobby areas.
“When you walk into our lobbies, on the TVs, we have the QR code where they can go to either the Apple Store or the Google Store to download it,” explains Terri.
Spectrum also has a live chat feature on its website, which now offers homeowners the option to download the app for convenient, 24/7 assistance and features.
#4 Use custom content to streamline homeowner tasks even more.
By using CINC’s custom content functionality to place links to association tools and forms unavailable within the app, such as pool key or payment plan requests, you can quickly turn the app into a hub for even more self-service tasks. That means even more reasons to direct homeowners to the app!
“Even though it may direct [homeowners] to a website, you can still put those links in as custom content so the homeowners can get the information or the form they need,” explains Terri.
The effort Spectrum devoted to promoting their app not only helped them achieve industry-leading adoption rates. It is driving tangible business results and growth. The company has seen a 12% reduction in calls and emails, giving managers more time to focus on community engagement. Nearly 40% of homeowner payments are now made through the app, allowing associations to collect dues more quickly. It has all amounted to highly satisfied homeowners and HOA clients — 97% of whom renew their contracts year over year.
Check out our case study to learn how SpectrumAM’s partnership with CINC has catapulted growth, opened a new revenue stream, and solidified its status as one of the industry’s most profitable companies.
Community And Property Management
So much community. So much fun. CAI National 2023 Recap.
Who is still catching up on their rest from CAI National this year? We don’t blame you. The national conference was TEXAS BIG and included a lot of good music, good food, good conversations, and great community. It was an honor for CINC to be able to join in on celebrating community while showcasing innovation.
Biggest CAI National Takeaways for CINC:
- The industry values self-service tools, so there was a lot of curiosity around AI tools and solutions that can help them, especially with answering homeowner questions. We heard a lot of these comments and discussions when showcasing our latest concept product in our CINC Tank, the AI chatbot, CINCit.
- There is a heightened interest in understanding the stability and financial certainty of vendors and partners, especially bank partners. Read about CINC’s bank integration end points.
- The industry shares in the concerns found in this year’s State of the Industry report from employee recruiting and retention to board and community dissatisfaction.
Here is a recap of all things CINC at CAI National 2023:
We welcomed CAI National attendees with CINC Your Pins and the CINC Espresso Station – did anyone try the lavender latte or honey bourbon latte? Delicious! The incredible baristas took pride in creating CINC lattes with flavored syrups made in-house, resulting in a one-of-a-kind latte experience!
We also kicked-off our CINC Your Pins contest to collect badge flare at each CINC activity – little did we know, our pin to honor CAI’s 50th birthday would become a big hit! Did you get a 50th CAI Birthday pin?
THE World’s Biggest Block Party
The weather treated us well after sundown for an epic block party full of games, music, food, and drinks – we partied our block off! What was your favorite part? It was hard to choose between the life-size games, the fun times on the dance floor, the glow in the dark tees, the VIP area with live music and cigar rolling…it was definitely an epic block party!
Big thank you to all our partners who teamed up with us to create THE biggest block party!
The Rethink Community Station
This should’ve been called the authenticity station – it was such an honor having meaningful discussions about the state of the industry and hearing stories of how so many are navigating the day to day of association management with awareness and empathy. Check out some of the stories shared on CINC’s TikTok.
The CINC Tank
At CAI, we launched The CINC Tank, an innovation hub for the association management industry to ideate, incubate, and innovate solutions to enhance the experience of living in a professionally managed community.
We showcased some of our recent innovations to come out of the Tank:
VendorPay: Pay vendors securely within CINC.
Reservations Module: Homeowners can now book amenities in their homeowner portal, and soon, in their homeowner app.
Miscellaneous Items Feature: Homeowners can now purchase ancillary community items like key fobs in their homeowner portal. Goodbye key fob emails!
Over the last year, CINC has launched over 80 product enhancements.
We also showcased our latest concept product in incubation, CINCit, the AI chatbot who can answer questions about violations, work orders, and homeowner balances.
Shuffle and Sync Customer Event
We love an opportunity to hang out with our customers and treat them to unique experiences. Who knew electric shuffleboard would be such a hit? We had a great time in community with our community – our customers. Now, we’re all waiting to see who will be first to have a shuffleboard at their office! We can’t wait to see our customers again in November as we go beyond the plateau at the Chateau for CINC Up 2023!
In closing, CAI Nationals is always such a great event, thanks to our friends at CAI! We look forward to celebrating community and innovation in Las Vegas for 2024!
Community And Property Management
In early 2022, CINC conducted a survey of community managers, management company executives, and board members throughout the country, with the goal of determining the State of the Community Association Management Industry. The feedback and responses indicated several common goals shared by community association trustees, such as rising concerns about maintaining business continuity throughout board member turnover.
Few, if any, homeowners who join their community’s board of directors expect to remain on that board forever. Whether they’re intending to sell their home in a few years or plan to spend their upcoming retirement traveling the world, board members anticipate the conclusion of their volunteering days.
What even fewer board members plan for is how their absence will impact the remaining board and future board members, let alone the community as a whole. Business continuity is not the first thing on their mind.
Same Song, Different Verse
Similar to the sweeping deferred maintenance problems hitting condo associations across the country, deferred decisions are impacting those same communities in a different way. The mentality of, “the next board can handle this instead” creates a cycle where “the next board” is always left holding the bag, and at a certain point, they don’t even know what that bag they’ve taken hold of contains.
Responsibilities and objectives are relatively straightforward (hire vendors, don’t blow all the money, don’t let the community go bankrupt, easy peasy), but the execution of those objectives loses a lot of clarity the longer information is passed down without intention or direction. Verbal directions handed down from Treasurer to Treasurer, passwords scribbled down on coffee-stained napkins, digital copies of insurance information buried in obscure, indeterminate file folders–all of it adds up to a massive amount of confusion and misunderstanding somewhere not so far down the line. And it’s always “the next board” who has been tasked with righting the wrong.
Actionable Preparation for Board Member Turnover
Taking just a few necessary steps and building a business continuity plan for your community can be the biggest difference between streamlined success and mad scrambling in the face of a crisis. Here are some key objectives to consider when starting your that planning process:
- Strategize for the unexpected loss of knowledge. Term limitations and elections are all well and good, but not all situations are predictable. Volunteer-based work means that at any time, someone can simply decide to vacate the post. Maybe they suddenly choose to sell their home and travel the country in an RV, or they snag a fancy new job ten states away. And of course, there’s always the possibility of more tragic, health-related situations. In any event, it’s important to be aware of siloed information, aka the kind of knowledge that someone has because they were either the only person trained, or they’ve simply been around so long they know the right tricks. This exists everywhere–in every business, in every industry, in every home, even. And really, the first step in this process is recognizing that. Once you’ve started to peel back the layers of knowledge and determine what information lives where, you can begin the process of allocating all of it and getting it into the hands of the board as a whole rather than the board member at the time.
- Document everything, then document it again.This isn’t an exaggeration, or a task designed to shock you. It’s just a reality for many associations that they need to be documenting and appropriately saving those documents as much as possible. And it is this way in large part because of the previous recommendation: siloed information. But that info isn’t all you need to worry about. From generic responsibility matrices for board members and funds, to “steps of service” as it were for tasks like elections, vendor bid aggregation, payment schedules, and more. Then once all of that has been documented and saved, ensuring that it is correctly saved somewhere accessible to all board members, and can be found with little hassle (which of course, means more documentation) will make all the difference. Using a community association management tool to help organize and maintain those documents, and help keep them available to everyone, is a great way to simplify this step without compromising on functionality.
- Create a plan for the interim. Awareness of the problems caused by board member turnover is half of the battle in addressing those problems. Even though it will seem insurmountable at first (especially if you’re new to the board and thus far, no planning or organizing has been started or well-maintained), it is completely achievable to want to fix those problems in your term as a community trustee. Part of that plan is establishing a different plan–one that kicks in in the event of a sudden, unexpected absence. Beyond accounting for their siloed knowledge, it’s important to have a plan of action for any of their ongoing responsibilities, and potentially have a curated list of residents who have expressed interest in joining the board, just to have a pool of people to approach when talks of replacement begin. While many governing documents will have some of this information, ensuring that it exists is important, and enhancing it as needed might be necessary.
Bottom Line: Planning is Key.
At the end of it all, the common thread is simply to have a plan. Any plan–any decisions made in advance, any knowledge stored with intention, any kind of structure in place. There is a lot riding on a board of directors in a community association, and staying aware and informed can make all the difference.
Community And Property Management
In early 2022, CINC conducted a survey of community managers, management company executives, and board members throughout the country, with the goal of determining the State of the Community Association Management Industry. The feedback and responses indicated several common concerns for the future of the CAM industry, and highlighted a variety of interesting issues including concerns about increased volatility in homeowners, and dealing with difficult confrontations.
Though homeowner apathy is on the rise, and homeowner engagement was ranked the top concern in the industry in the 2022 State of the Industry survey, not all homeowner engagement is created equal. Whether you’ve witnessed them in person, or just seen one of the thousands of videos across the internet, you’re probably aware of the latest scourge to daily life: the frustrated customer.
While a lot of the videos online show these strangers getting heated in grocery stores, airports, and restaurants, there seem to be just as many showing people screaming at someone on the street in their own neighborhood.
If you’re scrolling through Instagram videos or TikTok, maybe you’ve seen screen recordings of vitriolic emails, or heard recordings of angry phone calls or voicemails. When it comes to confrontation, some people have found a lot of creative ways to make themselves heard. Sometimes this is directed at a complete stranger; other times it’s at another community member. Regardless, homeowners have shouted many an obscenity at board members or community managers simply trying to do their jobs.
Whether it’s a nasty email, an angry phone call, or an in-person shouting match, angry homeowners exist and can create conflict in any community. If it happens in your HOA or condo association, knowing how to safely and efficiently mitigate the situation is crucial.
3 Tips to De-Escalate Community Conflict
Dealing with conflict is a universal skill, but it can take a lot of effort to be good at it. These three de-escalation tactics will help board members and community managers deal with difficult conversations and confrontational homeowners.
- Avoid getting emotional, and always look for a solution. This can be really difficult, especially if the person you’re dealing with is being verbally abusive, or asking for something the manager or board member can’t offer (like no more monthly payments, or some kind of financial compensation for their frustration). It’s easy to want to match their energy, but in the end, that will only make things worse. Instead, focus on your own calm demeanor to show that you’re open to hearing what they have to say and that you’re willing to find some kind of resolution for them, even if it might not be what they came looking for.
- Communicate transparently, and only deal in facts. Most times, these interactions occur because the aggressor is upset about something, and is seeking some kind of validation for their anger. But even if they have a valid frustration (like a bad vendor interaction or a maintenance impacting water or power is taking longer than anticipated) there is no excuse for disrespect. In these conversations, it’s important to acknowledge any friction point that exists, and calmly state (and sometimes restate) the facts of the situation, especially if you can’t offer an immediate resolution.
- Keep yourself safe, and document the interactions as much as you can. This might sound dramatic, but if the array of videos online prove anything, it’s that you cannot predict what someone will do when agitated. We trust our neighbors and homeowners, but everyone can reach a breaking point. If ever you are in a situation that looks to be getting out of control, simply walking away is always an option, and so is calling 9-1-1 if you feel that your are in physical danger. When dealing with homeowners who have a history of aggression, use the buddy system!
Documenting incidents like these (and less explosive ones as well) can be very important. This is easy for emails or voicemails, but documenting the dates and times physical interactions or angry phone calls occur is a good practice to get into in the event you need to take some kind of legal action. Recordings are also an option, but remember to check your state’s local laws pertaining to consent if you’re collecting the recording for legal purposes.
The rise of customer tensions has left many people, across many different career paths, at a loss. It can feel like basic interactions now have to be monitored or recorded, and like every outburst can lead to something worse.
So as a bonus tip, just remember to give people the benefit of the doubt. We’ve all had really awful days where all we want to do is be heard, but all we can seem to do is shout and be angry. We are human, each and every one of us, and extending a little grace in a conversation can go a very long way to de-escalating a potentially explosive situation.
Community And Property Management
HOA violations: It’s the number one reason why some homeowners have an unspoken (or rather loudly spoken) disdain for homeowners associations. And the people who feel the brunt end of violations woes are the employees of community association management companies who face the highest level of stress and burnout in recent years: the property and community managers, of course.
As Spring and Summer approach, violations are bound to increase within communities. Why is this? Because the most common HOA violations relate to core Spring/Summer activities:
- Landscaping: As homeowners begin planting new trees, plants and shrubbery, they may fail to recognize if there are certain types allowed within the community.
- Noise: Outdoor events such as the 4th of July commonly provoke increased noise complaints from neighbors, which can escalate into a violations notice.
- Exterior Storage: Kayaking, bike riding, and other outdoor activities are common weekend excursions, but oftentimes homeowners forget to properly store their outdoor gear out of view.
- Design Changes: Some HOAs have strict rules about paint colors and exterior décor, and Spring/Summer is a time when many homeowners begin their outdoor projects.
How can you prevent increased violations this season, and what can you do to alleviate the situation when you do have to issue a violation? Here’s a rundown of ways you can keep community living positive without the influx of violation letters:
Be proactive
If you haven’t yet, ensure your HOA boards are sending out reminders of regulations that lead to violations and common violations they see in the Spring/Summer season. This communication can be part of their regular newsletters and sent through their web portal and app. A proactive approach will ensure that your homeowners are aware of the rules before they plan large outdoor parties or get started with their outdoor projects. Communication should be simple, straightforward and friendly. There’s no reason to lead off the messaging with the monetary costs associated with violations – just a simple reminder will do!
Schedule periodic broadcasts
Use your mass communication tools to send periodic communication to homeowners reminding them of the HOA rules, offering tips to adhere to the regulations and mentioning any violations that commonly increase over a specific period of time. For instance, a broadcast message offering parking suggestions for house guests prior to the July 4th weekend can be extremely helpful to the community while also enforcing noise and parking rules.
Keep homeowners engaged and enthusiastic
Focus on homeowner engagement over HOA rules through contests that bring the community together. For instance, you can use your HOAst platform to send a poll on who in the neighborhood has the best lawn, or to vote on the best barbecue at a summer community event. If your homeowners are seeing more communication pertaining to fun activities that drive community and less communication pertaining to rules, they’ll be more reminiscent of the positive experiences they’ve had within their association.
Use mobile tools for violations management
Finally, in the event that you do have to submit a violation, keep communication as transparent and quick as possible through tools offered via apps such as CINC Manager. Submitting a violation should take under one minute, and it should provide you the ability to do the following:
- Communicate the violation with the tap of a thumb, offering communication to the homeowner via email and their mobile app.
- Timestamp photos as they are uploaded and attached to the violation. The timestamp is crucial as it alleviates any situation in which the homeowner can claim that they were not violating HOA rules.
- Change the levels of violations through the phone and escalate where needed.
- Regenerate past violations when they have not been addressed.
By proactively communicating, focusing efforts on driving engagement, and taking advantage of mobile tools, violations can be significantly less dreadful for community and property managers. To learn more about ways you can reduce and manage HOA violations within your community, check out our core tips for violations management in our Definitive Guide to Association Management.
Community And Property Management
Customer service comes from everywhere nowadays. It’s not just over the phone – it’s a Facebook post, or a question on Nextdoor, or a DM from Instagram. And the customers? Well, let’s just say they’ve been a bit more dramatic lately. Long separations and grueling uncertainty resulted in an uptick in poor customer behavior across nearly every service industry. So between the need to check multiple platforms and the knowledge that your homeowners and boards are more on edge than usual, how is it possible to keep service up to par?
The answer is technology. Your software doesn’t just serve as a tool that improves the workload of your employees from a functional point of view. When homeowners have access to self serve, boards have full transparency into community needs, and community managers are able to spend more time in person, customer service quickly elevates. And when service improves, customer questions decline.
There are many ways to improve service while cutting time spent with customers through technology. Through our experience, these three tricks serve as the biggest relief for association management companies:
1. Teach homeowners how to use their web portals and mobile apps
Custom-branded web portals and mobile apps are imperative to the workings of an association. These tools empower homeowners to track payments, manage violations, input work orders and communicate with the management team when needed. But the old saying, “If you build it, they will come,” is simply not true – especially when it comes to technology.
Take time to showcase how and why one should use the web portal and mobile app to your boards, and provide tools to your boards that they can send to their homeowners on the technology. Perhaps you can video a self-guided tour of the app, showcasing ways to use it in five minutes or less. Or perhaps your newsletter can have a monthly “did you know?” section that features a portion of your web portal that greatly improves efficiency. When a homeowner calls asking for help on something they can do on their own through a web portal or app, be sure to spend extra time on the phone showing them how to manage the need on their own for future purposes. The key to technological adoption is overcommunication, and while it may feel redundant at times to constantly discuss homeowner tools, you’ll always catch the eye of at least one person. And that one person who learns something new about the technology you provide is one less phone call your team will receive at the beginning of the month to process a payment.
2. Use mobile technology to improve board transparency
Board members often feel frustrated when they don’t feel like they have access to the information they need. Perhaps they have to reach out to someone on your team every time they need to view an invoice, or perhaps financial reports are getting lost in a sea of emails. Because of these common communication mishaps, invoices may be delayed in approval, projects may get pushed back, and client satisfaction may take a quick downswing.
That’s why we are so passionate about our homeowner and board mobile app. By providing board member tools to view all documentation and complete everything necessary through the tap of the thumb, management companies are able to instantly reach their boards through the one communication piece that never leaves their side. Not only does mobile technology enhance communication, but it speeds up the time it takes to complete vital community initiatives. This in turn improves the board members’ reputation among their fellow homeowners, which only further improves client satisfaction.
3. Provide tools that community managers can use anywhere and everywhere
The secret sauce to superior customer service is showing that you are always there for them. In community management, that means being out in your properties as often as possible. When homeowners put a face to the name, a management company isn’t just some conglomerate who writes violation letters; it’s an organization that builds community.
To support community managers in their efforts to work one-on-one with their clients, they need the right tools to be in the field as much as possible. Mobile apps such as CINC Manager should be used to complete the bulk of their day-to-day tasks and should have capabilities to complete anything from anywhere – whether it’s processing a work order in a parking garage or viewing an ACC request while on a site inspection. The more proactive your employees are in communicating with their boards and homeowners, the less reactive you’ll have to be with incoming client calls.
These are just a few examples of ways in which technology improves service while cutting time spent with customers, but there are so many more innovations that can drastically improve service within your organization. To learn how one company cut their customer calls by over 50% through technology – all while building better communities for their homeowners – take time to read about the incredible story from Gulf Coast Community Management.
Community And Property Management
The holidays are supposed to bring joy and togetherness, but for many employees, it’s simply added pressure. From trying to complete month-end reports before Thanksgiving to managing added homeowner stress, the shortened November and December months can put any employee into burnout mode fast. Plus, let’s not forget that everyone is dealing with their own personal family and financial obligations on top of the extra pressure at work. It’s something you as a leader need to be prepared for, too, as 66% of employees report additional stress during the holiday season.
When leading an association management company, it’s important to recognize when members of your team experience stress and burnout and to be proactive in creating a positive work environment. Here are five ways you can easily boost morale in the holiday season:
- Prioritize now.
There are about three working weeks in November and two in December – that can make regular day-to-day management feel impossible. Meet with your team to discuss the top priorities for the next two months and collaborate on pending deadlines that may be creating additional stress. Work one-on-one with your managers to ensure they are able to meet their deadlines and offer your support where needed.
- Give back together.
By now, you’ve likely scheduled community activities within your associations that give back to those in need. This is especially important in the holiday season, when everyday financial pressures surmount to overwhelming guilt. Generous community giving and social responsibility programs are known to drive employee engagement (and in turn, retention.) Taking time as a team to bring gifts to a local children’s hospital or sponsor a family for holiday presents are great ways to give back while alleviating stress.
- Enforce sick day policies.
This may seem like an obvious suggestion, but a surprising number of employees will continue to report to work despite a desperate need to stay in bed. As colder weather leads to an influx of new colds – on top of the pandemic – it’s important to ensure that employees are taking the time off they need in the event they get ill. Remind your employees that if they burn out physically over the holidays, they’ll surely burn out mentally and emotionally.
- Let technology do the work for you.
Some of the best ways to alleviate stress come from technology. From web portals and apps that promote self-service for homeowners to project management solutions like CINC’s Management Module, there are plenty of tools that can help employees stay on top of their priorities while relieving them from tedious tasks. Take time now to communicate with your homeowners the self-service tools they have on hand to make payments, manage work orders, and more – that way they’ll have a friendly reminder of what’s available to them before they reach out to your management team. Take time to review with your teams their tools as well, and ensure they know how to utilize your technology to the best of their capability. Who knows – you may find a noticeable gap that requires training for the new year.
- Invest in new technology.
Finally, if you realize that your software solution is causing more harm than good for your employees, reconsider what you plan to use for the 2022 year. Perhaps it will be impossible for your accounting team to complete month-end reports before Thanksgiving, or perhaps your homeowners don’t have a mobile app that gives them the ability to quickly make a payment. Changing software systems may seem daunting, but remember: if you’re not giving your employees a toolkit that empowers them, another company will.
We hope that these quick tips will help you keep your company in a festive mood this holiday season. For more tips on how to build employee morale for the entire year, check out how Priestley Management Company keeps employees engaged in their company mission and vision.
Community And Property Management
The summer season is regularly a time of leisure. School is out, kids go away to camp, and families are booking vacations for several weeks out of the season. But the season isn’t a break for community and property managers. Within every HOA in the United States, maintenance is critical during the summer season.
If you’re new to managing an HOA, you may be wondering what HOA/COA maintenance tasks are non-negotiable for the summer. To help you out, we’ve compiled a list of tasks that must be on your list this season:
Community Pool Maintenance
By now you have probably inspected and cleaned your pool for the summer season, and you’ve updated safety protocol in accordance to COVID-19 regulations within your region. But this doesn’t mean you’re done. Regular pool skimming during the summer months is extremely important, as loose debris can sink to the bottom of the pool and cause algae. Chemical levels should also be regularly checked to ensure that chlorine levels don’t irritate your swimmers – and that the levels are strong enough for a good cleaning!
Landscaping
Now that the community areas have been cleared of debris and updated with fresh new plants, it’s important to ensure that these areas are properly cared for throughout the summer season. Take into consideration proper watering times and regulations within your state – especially if your community is in the west coast. It’s important to know not just how much you can water, but when to water your community areas. There are times in the day that are so hot, water will evaporate before it hits the grown, and your maintenance attempts become null and void.
Community Areas
Areas regularly utilized by your community – such as playgrounds and grilling areas – need to be regularly cleaned and inspected for safety. Be sure that grills are stocked with gas and working in a proper and safe manner. Play areas should also be sanitized on a regular basis – even more so than on pre-pandemic years, as hygiene will continue to be a concern within your community.
Gym Area
Gyms are some of the most attended areas within a HOA/COA, and they are also a hotspot for germs. Be sure that treadmills, exercise bikes, and free weights are cleaned thoroughly, as they have been shown to harbor the most germs. Gyms also need to be checked regularly for proper ventilation, especially in warmer months.
Other Repair and Construction Projects
Finally, the summer season is the best time for repairs, maintenance, and construction projects because of the longer daytime schedules. Major projects needed within your HOA/COA should ideally be scheduled over the next couple months, including repaving roads, painting the interiors and exteriors of community buildings, and pressure washing sidewalks.
Summer maintenance is essential to proper community planning, but it can also be overwhelming. That’s why CINC created the Portfolio Management Module, which provides community and property managers consistent reminders and a project roadmap for maintenance calendars and important action items. Take a product tour to see more of what you get for your property management needs when you #GetInCinc, and connect with us if you’d like to take a custom demo!
Community And Property Management
Business ownership is tough regardless of the industry. But in the community association management industry, it can be grueling. From moving homeowner priorities to an almost impossible to-do list for community and property managers, it is very difficult to scale one’s organization while staying on top of tasks and responsibilities. We may be a bit biased here, but we believe that anyone who can effectively build an established association management company has achieved peak entrepreneurial power.
As we move forward into the third quarter and final half of the year, we wanted to group together nuggets of wisdom from some of our highly successful business owners to help inspire fellow entrepreneurs. Meet four of our CINC clients and learn what they consider to be a secret to their success:
1. Defy the stereotype.
It’s often believed that association management companies are nothing more than a ruthless group of people who spend their whole day mailing violation letters and demands for payments. We hear that a lot, and so do our fellow CINC clients. But what people say about you doesn’t have to be true, and sometimes, defying the stereotype is the ultimate vindication.
When Cyndi Sullivan, CMCA, AMS, first opened Key Community Management with her husband Tim Sullivan, her journey into the industry was almost instantly met with trepidation from her peers. “I was on the phone with a friend of mine who was a real estate developer, and when I told him about our company, his first reaction was, ‘Oh no.’ He went on and on about how everyone hates management companies.” This conversation didn’t hinder Cyndi’s motivation – it further inspired her. “I was not going to be the company everyone hated. I decided that I was going to elevate the perception of HOA management for good.”
And elevate she did – Key Community Management went from a one-association startup to an established business with an astonishing retention rate of 98 percent. Their associations stay with them because they create a fun culture amongst their board members, are transparent in their communication, and share anecdotes about their communities that are truly helpful to the homeowner. By focusing on a service-first approach to communication, the owners at Key Community Management prove that defying the stereotype can bring tremendous success. You can read more about Cyndi and Tim Sullivan’s story here.
2. Understand who should (and shouldn’t) be your customer.
We hear time and time again that service is the number one priority to community management. If your homeowners and board members aren’t satisfied, nothing else matters. Prioritizing service means understanding not just who is a good fit for your portfolio, but who isn’t a good fit.
Few understand this better than Nicole Salcedo, CAM, founder and owner of Lux Management Services. As a company that focuses specifically on luxury, boutique-style communities, Nicole prides herself in building a team of experts who will help associations find the best fit for their needs, even if it isn’t them. By understanding the ins and outs of their clientele and limiting the types of clients within their portfolio, Lux is able to actually provide better service – because it’s aligned to their clients’ specific needs over a generalized expectation. “One of the job duties of a community association manager is to bring harmony to the community. That’s what I bring.”
Lux Management’s niche approach certainly pays off – at the height of the pandemic, the company grew a whopping 500 percent, and Nicole Salcedo is a rising star in the industry. You can learn more about Lux Management’s laser focus on their clientele here.
3. Embrace change, and change for good.
Change is scary, and change can be disruptive. But change is also inevitable, and without being honest and open to innovations that need to be adopted within your business, growth will quickly be stunted.
As homeowners’ technological expectations continue to escalate at a record-breaking pace, it’s important to stay in-the-know with the latest innovations and up-to-date with your technology. Sometimes, that means you have to make the tough decision to break what you’ve always done and aim for better. Cindy Norris did just that for CEPCO Management Group. Knowing that fragmented accounting processes and endless bundles of paper were slowing down processes, she took a step back in order to move forward and decided to switch her long-tern software provider. “We knew that we had to go paperless in order to grow, but with our previous software, that would have been impossible.”
By making the change to CINC, Cindy and CEPCO Management Group were able to change for good. They reduced their average monthly report completion time by 15 days while adding only one accountant. This in turn helped the company add over 6,000 doors to their portfolio – because when an owner isn’t stuck in the weeds of the day-to-day, they can be focused on true business growth. You can learn more about CEPCO’s change and growth story here.
4. Value team culture.
Entrepreneurs want to be able to do it all, but it’s impossible – especially when one is managing multiple properties and moving priorities. This makes the effectiveness of your team the biggest determining factor in your success. But it is very challenging to keep team members motivated, especially because the turnover rate in property management is significantly higher than the norm.
David Priestley, President of Priestley Management Company, knows the importance of building a team culture, and a major factor to his established growth comes from the fact that his employees are with him for the long haul. In order to keep his team aligned and inspired, David involves them in the mission and vision of his company. “After I attended CINCUp – CINC Systems’s annual user conference – in 2019, I learned how to create a brainstorming session involving your whole team of employees to determine your company’s values and goals. “We created The Priestley Way together, which regularly guides us in managing customer expectations and helps us maintain satisfaction.” By having his team build the Priestley Way, everyone is involved – and this approach has certainly contributed to Priestley Management Company’s 12,000+ door growth over the past ten years. You can learn more about David Priestley and his inspiring leadership approach here.
By focusing on service, culture, and innovation, growth is achievable and inevitable. If you’re looking for more wisdom from leaders in the industry, check out our Case Study Library to stay inspired.
Community And Property Management
As a community association manager, the start of the Spring and Summer season always requires heavy planning and organization. In a world that is still reeling from a global pandemic, preparation is far more complicated. Getting started now with your plans for the warmer weather will help your homeowners feel engaged and connected with your association this season. After all, we could all use some (safe) fun in the sun.
1. Focus on landscaping, repairs, and maintenance.
Creating and beautiful and comfortable atmosphere within your HOAs should be a top priority, especially during Spring and Summer. Studies show that floral arrangements have an immediate impact on happiness and positive outlooks, so creating an appealing landscape within your community can quickly boost homeowner morale. Summer is also an ideal time to complete major outdoor projects, including pressure washing sidewalks and painting the exteriors of buildings. Be sure that your summer construction projects are planned ahead of time so you can immediately break ground at the start of the season.
2. Emphasize water safety.
Now is a great time to be proactive in your water safety standards as you prepare for your pool openings. Fatal drownings surge during the summer months, so you’ll want be ensure your community is enforcing and publicizing pool safety rules, including:
- Posting rules in close proximity to community pools
- Inspecting safety equipment now and making updates where needed
- Communicating guidelines to your homeowners through your web portal and mass messaging tools
- Reviewing local guidelines to see if your community is in line with recent updates
Water safety is incredibly important, but it can also be fun. Consider offering swimming safety lessons this summer with a local professional, and if you have a good relationship with a local swim class, see if you can offer a discount for your residents.
3. Speaking of safety, let’s not forget that we’re still in a pandemic.
Even with the decline in cases and surge in vaccinations, we still need to keep up with proper precautions. It’s imperative that community managers stay in-the-know with changes to CDC guidelines as we continue to navigate through COVID-19 in the Spring and Summer months; these updates should be communicated with your residents through their homeowner portal. Be sure that residents are following proper guidelines in your community spaces, including the use of facial coverings and proper social distancing measures. While many of us have grown weary of screen time, there are some instances in which meetings can remain virtual in a in the long-term future. If your board meeting has be highly productive on Zoom, there’s no reason why you have to make a switch to in-person meetings.
4. Set clear rules.
As the weather warms up, barbecue parties and campfire roasts will run amuck within the neighborhood. While summer days and nights are always fun, they can bring conflict if rules aren’t set from the get-go. Be sure your residents are aware of protocol when it comes to cleaning up community BBQ equipment and reserving community areas. Now would also be a great time to ensure your residents are aware of any quiet hours or parking rules for guests, as outdoor parties will be heating up soon.
Community managers should also take into consideration any guidelines pertaining to home sharing or short-term rentals. Many residents may be tempted to list their homes on Airbnb or other home sharing sites, and while earning extra cash is a plus, one must be aware of local laws and guidelines you may have within your community rules. Be sure that these rules are publicized in the document section of your homeowner portal.
5. Take advantage of digital communications.
Regular, up-to-date communication can feel daunting, but utilizing your digital tools can make the process seamless and keep in line with homeowners’ expectations. Take advantage of your homeowner app and custom-branded homeowner portal to keep residents in-the-know for all of your guidelines and any community events. Mass messaging tools and newsletters are great ways to communicate quickly and efficiently. The Spring and Summer season also brings a huge opportunity to build community engagement. Keep your calendar and photo gallery updated, and promote these updates on your social and email portals as well.
Brighter days are ahead.
If you have any questions about how you can further take advantage of CINC’s homeowner tools to provide a brighter outlook for your residents this Spring and Summer season, check out our homeowner product tour and reach out to us for a custom review.
Community And Property Management
How many browser tabs do you have open on your computer right now?
If you’re like most of us on an average work day, you have your inbox opened, an email response you’re drafting to a customer, an article someone forwarded to you that morning, your Facebook feed, and a slue of excel files and PowerPoints. When working in association management, you likely have far more to sift through digitally.
Is this productive? Unfortunately, no. When your computer is filled to capacity with various projects and communications, both you and your computer work slower as a result.
Oftentimes, working professionals mistaken task-switching with multi-tasking. Task-switching is consistently moving from one task to another, regardless of completion, whereas multi-tasking is completing multiple projects at once. As humans, we’re not good at either.
Research shows that humans are intrinsically very poor multi-taskers. Every time we switch our attention, we lose concentration. What’s more, other studies have shown that multi-tasking can have long-term effects on brain density, which decreases productivity over time. Multi-taskers can also become addicted to the instant gratification that comes from completing a quick task off your to-do list, deceptively making one believe they’re highly productive when they’re actually not.
So, what’s the solution?
After all, with so much that needs to be done in a given day in community association management, multi-tasking seems like a necessity. But when it comes to operational tasks in our industry, the individual doesn’t need to assume the role of the multi-tasker. With a fully centralized SaaS-based platform, the system can multi-task for you while reducing the number of browser tabs needed to complete a job.
Can your system achieve this? Let’s consider a few questions:
- Can your team run batch letters in the background, while completing other tasks?
- Do you see financial activity without having to log into a separate system on your bank’s site?
- Can one look up accounts across multiple locations at the same time?
- Is it possible to see homeowner details all on one screen, instead of having to perform multiple inquiries?
The more fragmented your technological platforms are, the less productive your team performs. Furthermore, centralized SaaS-based systems show to improve employee morale and retention, as work is easier and less task-heavy. Our recent State of Association Management Survey showed that the number one assumed deterrent for growth is employee hiring and retention, so this should be a huge priority for companies.
CINC brings it all together.
At CINC, we continuously enhance our product offerings so that our system multi-tasks while your team can focus on what matters most. Our system gives you the ability to:
- Run multiple reports at once with no interruption
- View bank activity within CINC’s system, so you don’t have to log into your bank portal
- Automate manual, time-consuming processes, including batch letters and HOA board packages
- Mobile applications so that property managers can manage work orders and ACC requests on site
If you’re interested in learning how you can improve productivity and reduce browser tab overload, let’s connect for a quick chat about your company.
Community And Property Management
Healthy communication is the key to successfully managing homeowners’ associations. HOAs need to keep its members informed about any changes in the association’s rules, important announcements, and business matters, such as how the board spends the HOA’s money. Communication can also enhance the quality of the HOA by fostering a greater sense of community among members.
As an HOA manager, one of your many job duties is to help your clients communicate with their members. You may be responsible for sending email newsletters and other communications. Depending on the HOA’s bylaws, it may also be legally required to disclose certain business information to its members.
It is essential to do as much as you can to ensure that residents read and understand all communications from the HOA; thus, you should periodically review your clients’ communication protocols.
Here are five tips that can improve HOA communications for your clients:
Tip #1. Make Sure Contact Lists Are Accurate and Up-To-Date
First and foremost, make sure you’re using an accurate directory. Communication is ineffective if you’re sending letters to residents who have moved or using old email addresses. It’s a great idea to review and verify members’ contact information about once a year. Some HOAs may wish to make this part of their annual internal audit.
Make sure you have each homeowner’s full name, address, phone numbers, and email. You should also gather emergency contact information. If possible, collect HOA member data electronically using your association management software’s web portal. By allowing residents to enter their information, you’ll reduce the likelihood of errors and typos. Plus, it saves time.
When someone leaves the HOA, make sure you remove their contact information from the client’s directory. Removing this information will prevent future confusion and help the HOA save on postage when it sends direct physical mail.
Tip #2. Limit Your Emails
Most people feel that they already receive too many emails and junk mail. If your HOA client communicates too often, members may feel annoyed and stop reading the messages you send. When members ignore your communications, it is counterproductive for everyone involved.
Every HOA community is different, so there’s no general rule that determines when communication becomes excessive. Some communities may prefer as little contact as possible, while others may enjoy receiving a casual monthly newsletter with updates on local events and resident news. However, try to avoid sending more than one email each week. For physical letters, limit to once a month.
That said, there may be exceptional circumstances that require your HOA clients to send other communications. For example, there may be time-sensitive issues that would impact residents or even emergencies that may need you to call residents on the phone.
While you shouldn’t overdo it, you need to ensure that the HOAs stay informed about situations that require their attention. In other words, use common sense and find balance.
Tip #3. Use Simple Language and Easy-to-Read Formatting
Because an HOA is a legal corporation, bylaws, and other official documents can be difficult for the average person to understand. Avoid overly technical or dry legal information when communicating with the association residents. Be professional, but use simple, direct information.
Additionally, keep messages as short as possible. If you’re composing a document with headlines and subsections, such as a newsletter, ask yourself if readers would be able to get the “gist” of the information just from scanning the top of each section. You may also wish to:
- Use bullet points to summarize information.
- Present information in the form of a graph or chart.
- Include one to two key “takeaway points” at the end.
Finally, if you’re sending emails, make sure you craft your subject lines carefully. Be clear, concise, and include information about the message. For example, “Important Update About Parking Lot Repairs” is a much better subject line than just “Important Update” because it tells residents what the email is about, and why they need to read it.
Tip #4. Be Available for Responses and Feedback
Remember, communication is a two-way street. One of the best ways to improve HOA communications is to create a welcoming atmosphere where residents feel free to express themselves. As an HOA manager, make yourself available for questions and comments from the community.
If you have an office on-site, post business hours where residents can drop by to talk to you, if you manage the HOA remotely, post specific hours for phone calls or live-chats instead. Encourage your clients’ board members to do the same.
For emails, reply as soon as you can and use automated “out of office,” replies for after hours, weekends, and vacations. Use this reply to let residents know that you’re not just ignoring their emails and include a phone number where they can reach you, one of your employees, or a maintenance department during an emergency.
Tip #5. Use Online Resident Web Portals
Finally, take advantage of your online resident web portal to improve HOA communications. With CINC Systems’ customizable web portal, you can give residents the ability to submit work orders online as well as general feedback for the community, like an online suggestion box.
Web portals also enable you to post HOA news and announcements online. In case an email update goes to a resident’s spam box, they’ll still be able to see the latest information when they login to the web portal. Additionally, using a web portal to organize HOA communications gives you helpful timestamps and can prevent redundancies.
Improve HOA Communication with CINC Systems
No matter how well your client’s HOA communicates, there are always ways to improve and evolve. With effective communication, you can help ensure that your clients create a thriving HOA community. To see how CINC Systems can help your HOA management business streamline communications, click here to request a complimentary CINC Systems demo.
Community And Property Management
No one likes homeowner association (HOA) violations. Board members don’t like to see people break the rules, residents don’t like being penalized, and HOA managers don’t like to play the role of the enforcer. But HOA rules are important for the overall success of the community. Many HOA rules cover noise, parking, holiday decorations, landscaping, or other elements of community life that ensure the HOA is a safe and respectful place for all residents.
HOA rules are outlined in a governing document called the Covenants, Conditions & Restrictions, often referred to as the CC&Rs. The CC&Rs explain all the rules of the HOA which residents are required to follow. They help preserve property values, keep the neighborhood clean and orderly, and protect residents’ safety.
By law, HOAs are required to give a copy of the CC&Rs to every new homeowner who joins the association. They are also given to prospective buyers so they can review the rules before committing to purchase a home in the community. When someone purchases a home within the HOA, they must agree to abide by the CC&Rs.
In an ideal world, no one would purchase property in the HOA if they intended to violate the CC&Rs. Unfortunately, violations still occur — often with regularity. As an HOA manager, you are responsible for handling these violations. Luckily, there are ways to prevent them. With the tips below, you can help reduce HOA violations.
Tip #1. Make Sure Everyone Knows the Rules
Many HOA rule violations occur simply because the violator didn’t know they were doing anything wrong. CC&Rs can be very long and detailed, and it’s not uncommon for homeowners within the HOA to simply forget about a specific rule. Additionally, they may have a household member such as a roommate or child who never read the CC&Rs, to begin with. This means people in the HOA may violate rules unintentionally.
Accidental violations may also occur when a resident isn’t paying attention. For example, someone listening to loud music may violate a “quiet hours” ordinance simply because they lost track of the time.
To cut back on unintentional violations, make sure everyone is familiar with all the rules as outlined in the CC&Rs. Use HOA management software like CINC Systems to create a resident web portal where the CC&Rs can be downloaded in case homeowners have lost their original copy or other residents need to review them.
Additionally, post-physical signs that outline the HOA’s rules in shared common areas, such as entryways, mailrooms, laundry facilities, or gyms. Make these signs hard to miss. If the HOA has regulations that are seasonal, such as restrictions on winter holiday decorations, emphasize these rules as the season approaches. You can also send email newsletters to remind residents about the rules as needed.
Tip #2. Explain the Penalties for Violations
It’s important for HOA residents to understand the rules of their community so they don’t break them accidentally. However, some residents may be less conscientious and don’t care about violations. For these residents, explaining the penalties can be an effective tool to prevent violations.
Does the HOA implement a “three strikes” system, with a warning followed by monetary fines or revoking community privileges? If violations incur fines, how much are they? Can serious violations result in law enforcement involvement? Make sure that your client’s violation protocol is clearly defined, then make it available to all residents in the community web portal and signage.
Tip #3. Enforce Rules with Consistency
Educating and spreading the word about rules and penalties is one important way to reduce HOA violations. However, these measures can prove ineffective if the rules aren’t actively enforced. If residents are consistently allowed to “get away with” breaking the rules, it sets a poor example for the community.
No one likes to be the bad cop, but as an HOA manager, part of your job is maintaining the quality of the community. This means it’s up to you to enforce the rules. This means enforcing them universally for all residents. Don’t give anyone an extra verbal warning or let them slide on paying fees for a violation. This may not be the most fun part of your job, but enforcing the rules with consistency will ultimately help reduce HOA violations.
Tip #4. Be Available to Answer Questions
You can also help reduce HOA violations by being available to the community to answer questions. Make sure your client’s residents have your phone number and email or provide a space in the resident web portal where they can send you messages. If a resident is confused about a rule, encourage them to talk to you directly rather than make assumptions.
This is also very important whenever there are changes to the CC&Rs. When the board votes to change a rule for the community, these changes are communicated to the entire HOA. However, it’s not uncommon for residents to have questions about new rules or changes to existing rules. By creating an open dialogue with your client’s residents, you can help reduce HOA violations.
Tip #5. Foster an Active HOA Community
Similarly, foster an active community within your client’s HOA. Create a calendar on the HOA web portal that clearly lists the dates of every board meeting so residents can attend. Similarly, encourage your clients to hold events for the HOA community such as meet-and-greets or holiday parties.
Having a sense of community leads to greater awareness of others. When HOA residents get to know their neighbors and feel like they’re a part of a strong community, they’re less likely to violate the rules. Many will want to work together to preserve their community and reduce violations.
Use CINC Systems to Create Resident Web Portals
To create a resident web portal to help reduce HOA violations, try CINC Systems. Our cloud-based HOA management platform provides a number of valuable tools for association managers and the communities they serve. For a free CINC Systems software demo, click here.
Community And Property Management
As a homeowner association (HOA) manager, dealing with violations is often the least enjoyable part of the job. Yet it’s also one of your most important duties. Your HOA clients are counting on you to help keep their community safe, peaceful, and welcoming to all residents. That’s why you need to know how to manage HOA violations.
Whenever you acquire a new HOA client, ask to see a copy of their Covenants, Conditions & Restrictions or CC&Rs. This is a governing document that all HOAs must-have, which outlines the complete rules for the community. CC&Rs define guidelines for homeowners and members of their household, from rules about parking, noise restrictions, landscaping, home construction, and more. Always familiarize yourself with your client’s CC&Rs so you can be prepared to manage HOA violations accordingly.
Learning how to manage HOA violations will make you a more effective association manager. Even if you manage HOAs with a small number of properties and a lower population, sooner or later you’ll still need to manage violations. However, taking steps to mitigate these violations and assist community members with the rules can make your job as an HOA manager much easier.
Here are some ways to manage HOA violations.
1. Take Steps to Prevent Violations
As Benjamin Franklin once said, “An ounce of prevention is worth a pound of cure.” One of the best ways to manage HOA violations is to prevent them from occurring in the first place. Although you can’t control how residents will behave, there are ways you can encourage HOA members to follow the rules and lower infraction rates.
Many association managers follow three basic steps to help reduce HOA violations:
- Post Rules: First, post the rules. Many HOA violations are unintentional and occur because the resident simply forgot about a specific rule. Whenever someone buys property in an HOA, they are given a copy of the CC&Rs. However, it’s easy to forget or overlook a specific rule, and documents may become lost over time. Make sure that your client’s CC&Rs are available online in a resident web portal and visibly posted in communal spaces such as lobbies or mailrooms.
- Post Penalties: Second, make sure that residents are aware of the penalties for HOA violations. Post any fees or other disciplinary actions where residents can access them easily, such as the resident web portal or a common area. Realizing that they can be theoretically charged hundreds of dollars or more can dramatically reduce violations.
- Invite Residents To Ask Questions: Finally, invite residents to approach you with any questions they may have. If they’re uncertain about a rule, encourage them to bring it to your attention so you can help. Creating an open dialogue with residents fosters greater community and can help reduce violations.
2. Issue Warnings
When violations do occur, follow the disciplinary protocol outlined by your client’s board. Usually this means issuing warnings to first-time offenders. Depending on the type of violation, as well as the violator’s history, an informal verbal warning may suffice.
However, if the violation is severe or the violator has broken rules in the past, a written warning is recommended. This shows the violator that you are serious about enforcing the rules. It also creates a paper trail, which is helpful if the situation escalates.
3. Issue Violation Fines
When warnings don’t work, it’s time to issue violation fines. Again, check with your client’s association board or refer to the governing documents to see how these fees are outlined. Every HOA is different. For some, there are blanket fees for violations, while others specify different fine amounts for different infractions.
Whether it’s a traffic ticket or an HOA violation, no one likes to pay money for breaking the rules. Issuing fines can effectively address HOA violations. Residents who must pay a fee for violation of the HOA’s CC&Rs are less likely to repeat the violation or break other rules later on.
4. Revoke Privileges
As an alternative to fines, some association managers manage HOA violations by revoking the violator’s privileges. For example, if the HOA has a community pool, gym, or rec room, you can consider restricting the violator’s access to these facilities. Access can be restricted temporarily or the resident can be permanently banned.
This is another tool for managing HOA violations which offers you greater discretion about enforcement. Depending on the nature of the violation, revoking privileges can be a more effective deterrent than a fine. If a resident violates a rule concerning pool behavior, temporarily eliminating their access to the pool may be enough to prevent future violations.
5. Take Legal Action if Needed
If awareness, fines, and revoking privilege aren’t enough to manage HOA violations, it may be necessary to take legal action. This may include issuing a lien against the violator’s property. In these extreme cases, you’ll likely be working with the association’s board to ensure that proper protocol is followed.
Obviously, if the person violating the CC&Rs is breaking the law, causing damage to other residents’ property, or threatening the health and safety of other people in the community, it’s important to call a local law enforcement agency. If the HOA uses private security, you can also call upon them to assist.
6. Remember to Always Enforce the Rules
Finally, remember to enforce the HOA’s CC&Rs without bias or exception. When you show residents that you’re serious about the rules, they’ll follow them more closely. Don’t play favorites, make excuses, or allow exceptions.
Manage HOA Violations with CINC Systems
HOA rules provide structure and safety to your client’s community and help create an amazing place for residents. As an HOA manager, you can use association management software like CINC Systems to create online web portals to help you manage HOA violations more effectively.
If you’re not using HOA management software, it’s time to see how this type of software can make a huge difference today. Click here for a free CINC Systems demo.
Community And Property Management
As the manager for homeowner associations (HOAs), it’s important to develop a good relationship with your client’s board. The HOA board is the association’s leadership, setting its policies and community guidelines. Association boards are made up of members who live in the community and oversee its direction, however, most board members also have full-time jobs separate from their role in the HOA. As the HOA manager, it’s your job to handle the tasks and projects they don’t have time for.
Because you’ll be working very closely with a client’s board, communication is key. Get to know the people who sit on your clients’ HOA boards. Create a friendly yet professional rapport, build trust, and show them you’re trustworthy. Learn what not to do when you receive communications from your client’s HOA board.
Use the guidelines below to conduct yourself professionally when you receive communications from your clients’ HOA board.
Don’t Dodge Phone Calls
First, don’t dodge phone calls from HOA board members. The association’s leadership won’t be calling you unless it’s important. Although phone calls may not always require an urgent response, you should try to answer the phone whenever they call. If you’ve silenced your phone due to a meeting or another work situation that required your attention, call the board member back as soon as possible.
We also recommend communicating with your clients so they have a clear understanding of your working hours. As an HOA manager, your schedule may change from week to week or even day-to-day, and you might not always be “on-call” during the standard 9 to 5 hours. Let your clients know when you’re available to answer calls. When necessary, schedule phone calls in advance to ensure that you can pick up.
Don’t Let Emails Go Unanswered
No one likes to feel like they’re a slave to their inbox. Still, it’s important to answer your work emails as quickly as you can. Many efficiency experts recommend a “triage” approach. Place emails into three categories: urgent, medium priority, low priority. Answer them in this order and try not to take longer than one business day.
It’s also okay to respond with a short message, letting the board members know that you’ll respond with more detail later when you can. This lets your clients know that you’ve received their message and you’re not ignoring it.
Don’t Reply-All (Unless the Conversation Requires It)
When you receive emails from your clients’ HOA board members, reply with discretion. If you’re receiving a mass email that’s gone out to multiple individuals, it won’t be necessary to “reply-all”. Make sure that you only reply to the sender so you don’t clog everyone else’s inbox.
Additionally, when sending emails on the client’s behalf, don’t forget to use the “bcc” feature. This will allow you to send a copy of your email to board members or other individuals, but the intended recipient won’t see their information. We recommend using “bcc” when you email independent contractors or vendors.
Don’t Take Feedback Personally
In addition to phone and email etiquette, learning what not to do when you receive communication from your clients’ HOA board includes learning how to receive feedback. Often, your clients’ communication will include a critique of your work as the association manager. They may ask you to try different methods for various tasks or provide commentary on previous work you’ve done.
Hopefully, your clients will always provide feedback in a constructive way that helps you do your job better. However, like any service provider, you may deal with bad attitudes from time to time. If your HOA clients deliver feedback that seems harsh or petty, don’t take it personally. Diffuse the situation, if required, then develop a solution to the problem and move on.
Don’t Procrastinate on Actionable Items
HOA board members will also communicate with you when they have a new task or assignment for you. They may need you to work with independent contractors on a construction project, handle a dispute between residents, or provide a financial report for the next board meeting.
When you receive a phone call or email from a board member with an “actionable item,” don’t wait! Get on it. If the task will require other people or a longer timeline, begin by acknowledging that you received the board’s request. Then, formulate a plan for the project. Send this plan to the client or schedule a meeting to present it.
Don’t Forget to Ask Clarifying Questions
Although the customer is always right, it’s important to remember that communication is a two-way street. When your clients’ HOA board members communicate with you, create a dialogue. Don’t just agree to their ideas because they’re the board. As the HOA manager, part of your role includes acting as an outside guide or consultant for the association.
When you’re discussing business with your clients’ board, always ask clarifying questions. This will help ensure that you understand the HOA board members’ requests. Then, share your opinion as an expert. If you see ways to improve or increase efficiency within the HOA, speak up! Your association management clients will appreciate your insight.
Don’t Go Over Anyone’s Head
Finally, don’t go over anyone’s head. As an HOA manager, you’re employed by the association’s board as a single governing body. However, most boards have a certain hierarchy based on their bylaws. For example, there may be a President or Senior Board Member whose decisions carry more weight based on authority. Often, this individual will act as a representative for the HOA board and communicate with you more directly.
Regardless of governing structure, if there’s someone on your client’s board who acts as your “boss,” don’t go over this person’s head. Respect the chain of command. If another board member emails you individually and gives you information that contradicts your primary contact, schedule a call or meeting with both members to seek clarity.
Try CINC Systems to Improve Your HOA Management Efficiency
Good communication with your clients’ HOA boards is just one of the many ways to run a successful association management business. To see how you can make your relationship with your clients even more efficient, try CINC Systems. To request a free demo call (855) 943-8246.
Community And Property Management
When you manage a homeowner association (HOA), collecting fees is an important part of your job. The fees paid by residents to pay the bills and help to create a reserve fund for the HOA, which allows the association to pay for the community’s upkeep, renovations, and amenities. Established by the HOA’s board members, association fees may be collected annually, quarterly or monthly; there may be special assessments from time to time.
When it’s time for you to collect HOA fees for your clients, there are several “Do’s” and “Don’ts” you should follow to ensure a successful transaction. In many ways, the best policies for collecting HOA fees are very similar to the Dos and Don’ts of collecting rent for landlords. Use common sense and practice good customer service skills. By understanding what not to do when collecting HOA fees, you can provide superior service to your association management clients.
Collect HOA fees on time, every time, by following these important association management guidelines.
Don’t Accept Cash
First, don’t accept HOA fee payments in cash. There are several reasons why cash isn’t a good payment option for fees. For one thing, carrying lots of cash or even temporarily storing it in an office safe isn’t very secure. The fees you collect belong to your clients, so you don’t want to risk losing any of the residents’ money — you may even be held liable if the numbers don’t add up.
Also, cash transactions don’t provide a paper trail. Although you could theoretically give the resident a receipt, cash transactions are still too complicated. You would need to deposit the money in the association’s account at the bank, then manually record the resident’s payment in your HOA management software. It’s inefficient and time-consuming.
When you collect association fees for your clients, impose a strict “no cash” policy. Ask for checks, money orders, or credit card payments instead.
Don’t Give Residents Your Home Address
As a professional association manager, you should keep your business life and your personal life separate. Never give your clients’ residents your home address for any reason. If residents send their association fees to your home, it could lead to many problems for you and your client.
As with cash transactions, HOA fees sent to your home could potentially become lost. Additionally, giving residents your home address opens the door for potential conflict should disputes arise. Although you should develop a friendly rapport with the residents of the HOAs you manage, it’s important to maintain a boundary so they don’t bother you after-hours.
Don’t Use an Unsecure Collection Box
When you collect HOA fees from residents, use a secure collection method. If this is a collection box on-site in a manager’s office or community mailroom, make sure the box has a solid lock — and ensure that you’re the only one with the key. Choose a box with a small insert space, designed to prevent anyone from reaching inside.
Don’t Go Door-to-Door
Don’t collect fees door-to-door. When considering what not to do when collecting HOA fees, it may help to put yourself in a resident’s shoes. Would you want the HOA manager of your neighborhood knocking on your door to collect fees? Probably not. As an association manager, you shouldn’t disturb your clients’ residents when you don’t have to, especially to collect fees.
In addition to being disruptive, collecting fees door-to-door is also very inefficient. Your clients’ association may have dozens or even hundreds of residents, so collecting in person would take too much time. Even if you’re managing a small HOA with a limited number of residents, there’s still no way to guarantee that everyone will be home when you drop by.
Don’t Keep Charge Account Numbers on File without Explicit Permission
With online accounting software for HOAs, you’ll be processing a lot of financial transactions for your clients. In certain cases, your accounting software may include a “point of sale” feature that stores credit card information on file. If this is the case for any of the HOAs you manage, make sure that the resident’s credit card won’t be charged automatically when it’s time to pay annual fees. This could be misinterpreted as fraud and create problems for your client.
However, using your HOA accounting software, you may have an option to allow residents to set up automatic payments via an online payment portal. If this is the case, make sure that they fill out the proper legal agreement to opt-in for automatic deductions.
Don’t Publicly Shame Late Payers
Inevitably, sooner or later you’ll encounter a resident who hasn’t paid their HOA fees on time. When this occurs, don’t publicly shame them by posting their name on a board, or otherwise sharing their late payment status with the community. Even if the delinquent resident is a repeat offender, public shaming won’t work — and it may even be a violation of their privacy rights. Don’t do it.
Don’t Keep Your Clients in the Dark
As an HOA manager, part of your job is handling all the day-to-day operations of the association so your clients don’t have to. HOA board members have busy lives, with most working full-time jobs in addition to their role on the board. Whenever possible, perform your job duties without bothering them with unimportant details.
However, don’t keep them in the dark when it comes to financial matters such as resident fees. It’s important to be transparent and maintain your clients’ trust. As you begin the process of collecting resident fees, communicate with your clients about your progress. You can also use your association accounting software to generate financial reports to share via email.
Don’t Forget Your HOA Accounting Software
Finally, don’t forget to use HOA accounting software like CINC Systems to collect HOA fees. This is the fastest, most efficient way to collect fees. With CINC Systems, you can create an online payment portal where residents can pay their fees online. Fees can then be automatically deposited to your clients’ accounts, saving you a trip to the bank.
To see how CINC Systems can help you collect HOA fees, call (855) 943-8246 to request a free demo.
Community And Property Management
As a homeowner association (HOA) manager, part of your job includes handling CC&R violations. HOAs provide residents with many great benefits, providing community guidelines that make the association’s neighborhood a peaceful, desirable place to live. Unfortunately, as with any organization that has rules, there will always be violations from time to time.
The best association managers know how to handle HOA violations for their clients. You can make your services even more valuable to your clients by helping their associations enforce the community’s rules. When someone defies the association’s guidelines, address the transgression promptly and help the HOA board apply adequate consequences.
If you’re wondering how to handle HOA violations, exercise clear judgment and follow the methods outlined below. Be impartial, emotionally detached, and communicate efficiently when you need to handle HOA violations on your clients’ behalf. This will ensure that you help your clients create and maintain a thriving community for their homeowners.
Make Sure HOA Rules Are Clear
First, make sure the HOA rules are understood by all residents. There’s an old Latin saying that goes, “Ignorantia juris non excusat.” This roughly translates to mean “ignorance of the law excuses no one.” While this concept is valid for major transgressions, especially criminal activity, the vast majority of common HOA rule violations occur due to sheer innocence.
In other words, residents frequently commit HOA violations simply because they don’t realize they’re doing anything wrong. They may not be aware of rules concerning landscaping guidelines, quiet hours, guest parking, or other community guidelines. By making sure that residents understand the HOA rules, you’ll be able to stop many violations before they occur.
When a new homeowner moves into an association neighborhood, they’re always issued governing documents containing all the HOA rules and guidelines. Still, many residents forget to consult these documents, lose them, or fail to share them with other household members such as roommates or children.
To ensure that all HOA residents know the rules, use association management software to create a community web portal. Then, post all rules and guidelines online, where residents can access them 24/7. It’s also a good idea to post a physical copy of the rules on community message boards and send annual reminder emails.
Don’t Go Overboard
When you handle HOA violations for your clients, it’s important to act with authority. Don’t let residents try to talk you out of a citation or otherwise disrespect your role as the association manager. Be decisive. Your clients are relying on you to deal with residents who break the HOA rules, so respond to violators accordingly.
However, make sure you don’t go overboard. Because of your presence in the HOA community, you’ll be interacting with residents on a regular basis. If they start to think of you as the “bad guy,” it can be much harder to do your job. When you have to handle HOA violations, issue consequences appropriately.
For example, if a resident violates quiet hours by 10 minutes and it’s their first offense, don’t react by serving them a $500 citation. Likewise, if a resident continually violates rules and creates a harmful environment for other members of the community, a verbal warning won’t be enough. Always use your best judgment.
Issue a Warning
HOAs can have a wide variety of rules, some more than others. These rules can range in severity, from guidelines for using the community pool to regulations prohibiting in-home retail businesses. Whether a rule seems big or small, violators are often unaware that they’re breaking it. Thus, a warning is usually the best first step to take when handling HOA violations.
Depending on the infraction, a verbal warning may be enough to stop a violator from breaking the rules. However, if they continue to go against the community guidelines, you will need to issue a written warning. A written warning also creates a paper trail for your client’s records, which can be useful in case the violation continues and/or progresses.
In some instances, you may choose to implement a “three strikes” policy for issuing warnings. This can be useful for enforcing HOA rules which require a timeline. For example, if a resident paints their porch with a color that violates the HOA’s aesthetic guidelines, it will take them time to have the porch repainted. You can issue multiple warnings via a three-strikes system to motivate them to resolve the issue faster.
Revoke Access to Community Privileges
If a verbal or written warning doesn’t deter residents who violate the HOA rules, you have other options. You can begin by revoking access to community privileges and shared spaces. For example, you could ban the resident from using the pool or fitness center. Bans could be temporary or indefinite.
Revoking privileges is a great way to put a resident “on notice” without issuing monetary citations or taking other, more serious actions. Often, the threat of a ban will be enough to motivate the violator to follow the rules.
Issue Monetary Citations
Next, it’s time to issue monetary citations. When all else fails, no one wants to be forced to pay fees, so this usually stops the prohibited behavior. Work with your client and their board to decide how much to cite different types of violations. Smaller violations, such as using a community laundry room after-hours, could invoke a small $20 fine, while severe violations like unauthorized construction could cost the violator upwards of $500.
Additionally, plan a scale for recurring violations. Do repeat offenders pay double for the second violation? Triple for the third? Once your client’s HOA has implemented a fee structure for its various citations, make sure this information is displayed in the residents’ web portal or posted to a community bulletin board. Knowing how much they’ll be forced to pay for breaking certain rules will make potential violators think twice.
Impose a Lien
Finally, if warnings, revoking privileges, and issuing fines don’t deter a resident from breaking the association’s rules, you and your client can consider imposing a lien.
Although they usually require attorneys, a lien is a very effective way of handling HOA violations. Liens are useful when a resident has not paid their association dues or violation fees, or if they cause damage to a common space and don’t pay for it.
Handle HOA Violations with CINC Systems
It’s never fun to handle HOA violations, but you can make this part of your job easier with the right association management software. Try CINC Systems today and see how our cloud-based platform gives you all the tools to help your clients with their community guidelines. Call (855) 943-8246 to request a free demo.
Community And Property Management
Running a homeowner association (HOA) or condominium association (COA) requires hard work, patience, and a lot of time. For most HOA/COAs, it makes more sense to hire an outside association manager. An association manager will use their expert knowledge and professional experience to streamline the association’s daily operations.
Having an association manager allows HOA/COA Board members and residents to simply enjoy their community without the stress of management duties. A manager can monitor the association’s finances, collect fee payments, process work orders, help maintain properties, and more. By using association management software like CINC Systems, managers can also organize the HOA/COA’s data more efficiently and help the association go paperless.
Although a very small HOA/COA could be managed by board members or residents, even these associations will benefit from the assistance of an association management company. Along with management and accounting software, a manager is one of the best investments an association can make!
Here are some of the ways your clients will benefit from having an HOA/COA property manager.
HOA/COA Managers Will Handle Financial Tasks
When it comes to managing an association, financial tasks are often the most tedious. Running an HOA/COA requires a lot of accounting. Luckily, an association manager can handle these responsibilities. Using software like CINC Systems, which offers easy bank integration, HOA/COA managers can monitor an association’s bank accounts from one convenient dashboard. They can track deposits, automate bills, and pay other expenses with a few clicks.
Association managers can also collect resident fees. For many HOA/COAs, collecting fees can be a hassle. It can be difficult to track which residents have paid on time and follow up with the ones who haven’t. It also takes a lot of time and paperwork to deposit checks at the bank. Association managers bring valuable expertise to this process, using HOA/COA accounting software to create online web portals for payment. They also know the best ways to communicate with their clients’ delinquent residents and de-escalate potentially sticky situations.
They Will Carry Out Daily Operations
With any successful homeowner or condominium association, there’s always a lot going on behind the scenes. HOA/COAs require many day-to-day tasks to thrive, from scheduling services like trash pickup to answering phone calls from residents. Without an association manager, these little items can quickly add up and become overwhelming.
An association manager coordinates with Board members to schedule meetings, updates resident directories, and more. Although daily operations for an HOA/COA may seem small, they’re still important responsibilities. An HOA/COA will benefit from hiring an outside management company because the managers will make sure nothing falls through the cracks.
Association Managers Process Work Orders
Association managers also help their HOA/COA clients by processing work orders. Using software like CINC Systems, they can create an online portal where residents can submit repairs directly from their computer or phone. They can also attach a picture of the work that needs to be done.
When managers receive work orders online, they can sort the jobs by submission date, category, priority, or other custom variables. This means they can schedule repairs more efficiently. For example, association managers can use their work order web portal to schedule all electrical work for the same day. By hiring a manager to process work orders, HOA/COAs will run with greater efficiency.
They Manage and Maintain Common Areas
For HOA/COAs that have common areas, having an association manager can make a huge difference. Common areas such as pools, courtyards, laundry rooms, gyms, and tennis courts require a lot of maintenance. Because these areas are shared by everyone in the association, it’s easier to hire an outside manager to take care of them rather than sharing the responsibility among residents.
HOA/COA managers can also manage these spaces by creating an online reservation system. With a platform such as CINC Systems, association property managers can post rules for common areas and make announcements about repairs or upgrades.
Managers Perform Site Surveillance and Inspections
An association manager is often the HOA/COA’s “eyes and ears” on the ground. Managers perform on-site surveillance, looking for problems that need to be fixed such as broken sprinklers, burned-out street lamps, and security issues. Additionally, association managers can perform necessary property inspections as well as resident move-outs and move-ins.
By being onsite at the client’s properties, a manager can enforce the HOA/COA’s community rules. If a resident has violated a code or made unauthorized additions to their home, HOA/COA managers will spot these issues and resolve them accordingly.
They Communicate with Residents
Finally, homeowner associations and condominium associations benefit from having a manager because managers handle resident communications. Association managers share community rules and regulations, notify residents when fees are due, and make announcements on behalf of the Board. They can answer emails, phone calls, and process suggestions from residents.
HOA/COA managers can also mediate disputes among residents. As a third party, managers are able to remain unbiased and professional when there’s an issue between two residents, or between a resident and the Board. This helps ensure that the association always runs smoothly.
Get Even More Benefits with CINC Systems
Hiring an association manager is a smart move for any HOA/COA. Your clients will benefit tremendously by bringing in a professional to manage their community’s finances, daily operations, maintenance and repairs, inspections, and more. Association managers are professional problem solvers who help HOA/COAs become successful organizations.
But a manager is just one tool among many. To create an HOA/COA that thrives, choose a management company that uses CINC Systems. CINC Systems is an all-in-one cloud-based platform for centralized property management, with streamlined tasks and web portals. It’s the only association management and accounting software your HOA/COA management company will ever need.
See how your association management company will benefit from CINC Systems by signing up for a free demo or by calling 855.943.8246 today.
Community And Property Management
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